Schlitterbahn Vacation Village Waterpark Advances From Vision to Visible In Anticipation Of Summer Opening  

New Logo and More Unveiled as Construction Continues

KANSAS CITY, Kansas – The new Schlitterbahn Vacation Village Waterpark is coming to Kansas City and it’s coming soon! Construction at this amazing new destination continues with the first phase of the world-class Schlitterbahn waterpark on track for a summer 2009 opening. A new logo for Schlitterbahn Vacation Village Waterpark and other visual elements provide more evidence that the Kansas City Schlitterbahn team is ramping up to open the first phase of the waterpark this summer.

With the spotlight now shining on the waterpark portion of the one-of-a-kind Schlitterbahn Vacation Village resort, a colorful new logo is unveiled. The Schlitterbahn brand is strongly represented in a style that not only shows unique qualities of the Kansas City area, but also is consistent with those of other Schlitterbahn waterpark locations.

Other notable visual items include the launch of the new SchlitterBlog, new Web pages, and other on-site activities. SchlitterBlog, the official blog of Schlitterbahn Waterparks, is an informal social networking tool that delivers news in a fun interactive format (subscribe at http://schlitterblogkc.blogspot.com). New informative Web pages are live at schlitterbahn.com/kc and bright new signs and banners are popping up at the park to reinforce the message that phase one of the waterpark is opening this season.

The park opens with more than a dozen state-of-the-art attractions including the world’s largest tidal wave river, an uphill Master Blaster™ water coaster, a hot tub with swim-up bar, four mammoth tubing rivers and chutes, six giant water slides, an interactive area for smaller children and more. Additional waterpark attractions, destination shopping, dining and unique lodging facilities open in future phases.

“It is important for our guests to realize that this is just the beginning of Schlitterbahn Vacation Village, and this is the message we are conveying,” stated Michael Catcott, project executive for the Schlitterbahn Vacation Village. “The thrilling waterpark that opens in 2009 provides an adventure like Kansas City has never experienced, and it may be difficult for guests to believe that there is even more to come, but there is.”

In the weeks to come, Schlitterbahn Vacation Village Waterpark plans to announce the exciting details about each attraction in this amazing collection of fun that will be available to visitors in 2009. The opening schedule for the waterpark will also be announced soon.

Schlitterbahn Vacation Village Background
The Schlitterbahn Vacation Village is a $750 million year-round, trend-setting, retail entertainment destination comprised of multiple shopping, dining, lodging and entertainment venues connected by a Transportainment® River System. In the Vacation Village, manmade rivers carry guests between lodging units, a world-class waterpark, and a Riverwalk with shops, restaurants and other entertainment.

World-Class Shopping
Scheels All Sport Retail Destination
The Schlitterbahn Vacation Village Scheels store will feature 221,000 square feet of sophisticated specialty shops ranging from technical running gear and the latest fashion sportswear to spectacular hunting and fishing shops. The sport shoe, hiking boot and casual footwear selection is designed to be the largest in Kansas accommodating everyone from toddlers to serious hikers with everything from beach sandals to fashion boots for women. Interactive shopping includes a world-class golf shop, bike shop, ski shop, canoe and kayak shop and fishing shop. The gun and hunting shop boasts the largest selection of guns in Kansas, ranging from everyday shooters, to $20,000 collectible firearms displayed in the Scheels Collectible Gun Room.

Special attractions include a 65-foot operating Ferris wheel, a huge 16,000-gallon aquarium, a home décor and gift lodge, shooting galleries and laser-shot shooting simulators. Visitors are able to test their golf, soccer, hockey, baseball, football and basketball skills in the sport simulators. There is a walk of US Presidents featuring two fully animated talking figures. No Scheels shopping experience is complete without tasty treats found at the deli and fudge shop which serves gourmet soups and sandwiches, Starbucks coffee and specialty drinks, 24 flavors of homemade fudge and 18 flavors of gelato.

World-Class Attractions
Schlitterbahn Water Resort
The waterpark will be one of the world’s largest tubing parks with miles of interconnected rivers and signature attractions such as the Master Blaster® uphill water coaster and Torrent Tidal Wave River. The first phase of the waterpark opens summer 2009.

The Riverwalk with its lush foliage and winding walkways will feature year-round destination shopping, dining and other entertainment. The Guada-Comal River is runs through the Riverwalk area and provides a memorable setting for shopping and dining.

The Vacation Village will feature more than 1,100 lodging accommodations including a unique Treehaus Resort with elevated pods, waterfront cabins, and a full-service hotel– all integrated within waterpark attractions.

The Riverwalk and lodging elements open in future phases.

SkyVenture™ Indoor Skydiving
Located in the Riverwalk area of the Schlitterbahn Vacation Village, SkyVenture encapsulates the sprit of skydiving with a state-of-the-art controlled flying experience. Completely enclosed in an enormous clear cylinder, guests soar on wall-to-wall airflow created by multiple overhead fans providing the safest and most realistic freefall simulation imaginable.

Additional Project Information
The Kansas project is the first expansion outside of Texas for the popular Schlitterbahn group of waterparks. Widely recognized as the leader of waterpark innovation and as the first family of American waterparks, Schlitterbahn currently operates three Texas waterparks – Schlitterbahn Beach Waterpark in South Padre Island, Schlitterbahn Galveston Island Waterpark in Galveston Island, and the award-winning flagship waterpark at Schlitterbahn Waterpark Resort in New Braunfels.

Family-owned and operated, Schlitterbahn Waterparks has been a leader in family water entertainment since 1979. The parks offer family amenities that include free parking and free inner tubes. Guests are also welcome to bring a family picnic basket, excluding alcohol and glass containers, into the parks.

Schlitterbahn Beach Waterpark, South Padre Island
The 26-acre park opened in 2001 and features more than a dozen family attractions including the state-of-the-art Transportainment® river system. Schlitterbahn Beach Waterpark has received the industry’s top awards for design innovation.

Schlitterbahn Galveston Island Waterpark, Galveston Island
Ranked the best indoor waterpark in the world! The world’s first convertible, climate-controlled indoor/outdoor waterpark features more than 30 family attractions including three interconnected rivers, two uphill water coasters, and the signature Boogie Bahn surfing ride.

Schlitterbahn Waterpark Resort, New Braunfels
The 70-acre park features more than 40 family attractions, miles of tubing adventures and 238 overnight accommodations. Schlitterbahn Waterpark Resort is the most popular summertime waterpark in the United States and has been rated the World’s number one waterpark by the Travel Channel. It has been the top-attended seasonal waterpark in the United States since 1995, according to industry rankings.

For more information, contact the Schlitterbahn Vacation Village office in Kansas City, Kansas, at 913.334.5200 or visit schlitterbahn.com/kc.###

Editor’s Note: Images and an electronic version of this release are available for media use at schlitterbahn.com/news